Love has the magic power to turn all holidays into Valentine's Day. The sky is lit up with spectacular fireworks, the streets are lavishly decked out in sparkling New Year's decorations, and the champagne on the dining table captures the beautiful moments of couples.

From November 5 to 10, 2021, Ernest Borel will make a debut at the 4th China International Import Expo. Ernest Borel was founded by Mr. Jules Borel, a famous watchmaker, in Neuchatel (the holy land of timepieces) of Switzerland in 1856. It has witnessed 165 years of watchmaking savoir-faire and heritage. Ernest Borel builds its reputation by continuously launching wristwatches recognized and favored by consumers in adhering to the spirit of seeking and exploration and the concept of making high-quality romantic timepieces, for which it is praised as the paragon of Swiss-made couple watches.

With a bright full moon in the sky, families reunite at the Mid-Autumn Festival. Urbanites slow down the pace of life and share their happiness and excitement on this occasion. With a beautiful moon high in the sky, warmth and comfort brought by family reunion or romance of lovers closely hugging each other surrounded by wonderful flowers and green leaves seem more precious in the background of busy urban life. At this Mid-Autumn Festival, Ernest Borel wristwatches have magically transformed human love, family affection and friendship into its every detail and brilliantly embodied the state-of-the-art exquisite techniques will add some unforgettable surprises and most beautiful memories to your wonderful reunion occasion.

On 28th October 2020, Ernest Borel Holdings Limited CEO Wen He officiated at the ‘Time for Wellness – Countdown to Chongqing Women’s Half Marathon’ in Chongqing to mark the opening of the sports event with representatives of its organising committee and guests. Ernest Borel is proud to be the official timekeeper of the wellbeing gala where sport meets horology.

On 15 January 2020, the “Romance 1856” train named after Ernest Borel embarked on its maiden journey in China. Officiating at the ceremony was Wen He, CEO of Ernest Borel Holdings Limited, who delivered a speech to commemorate the historic moment when the

In August 2020, Swiss watchmaker Ernest Borel comes aboard “Romance 1856” High Speed Rail with Brand Ambassador Kelly Chen in the latest advertising campaign entitled “Romantic Journey”. In the past 11 years of partnership, Kelly has been channelling her