News & Stories

Ernest Borel to Unveil Timeless Elegance in Dubai at International Luxury Group’s International Distributors Meet 2025 [detailed]
2025-01-16

Ernest Borel Returns to La Chaux-de-Fonds, the Heart of Swiss Watchmaking [detailed]
2025-01-01

Ernest Borel unveils new watches from the Yally Collection [detailed]
2024-12-09

Glorious Anniversary in Hong Kong Romance with Ernest Borel in Hong Kong Disneyland
Ernest Borel, the Swiss brand of fashionable timepieces, is always famous for its romantic image. The brand celebrated its 150th anniversary in Hong Kong Disneyland Hotel on June 23, 2010. Highly popular in the Greater China Region, Ernest Borel has alway
2010-06-23

Romantic Moments with Charm: Report on New Product of Ernest Borel at BASELWORLD 2010
The 38th BASELWORLD was held in Basel, Switzerland during March 18-25, 2010. As the annual event for top watches around the world, the BASELWORLD is the thermometer for the global watchmaking industry. Ernest Borel, the top Swiss brand of couple’s watches
2010-03-25

Kelly Chen’s New Advertisements
Ernest Borel, a world renowned Swiss watch brand, has had a sparkling and "romantic" cooperation with Kelly Chan, an Asian top diva with legendary romance, and Chung-Man Hai, an art director and costume designer with international fame. Ernest Borel and t
2010-03-03

Kelly Chan Becomes "Goddess of Romance" of Ernest Borel
At the grand release at JW Marriott Hotel, Tomorrow Square, Shanghai on March 3, 2010, the Swiss timepiece brand of Ernest Borel announced Kelly Chan, the Asian diva who has unique elegance and legendary love, to be its new "goddess of romance". At the sc
2010-03-03

Romance in Heart Love Eternally
Swiss Ernest Borel Watch Witnesses the Moment of Romance
The Aegean Sea, also be known as the "Love Sea", is perhaps an ocean in Greece especially formed for love. Somebody has used 4S to holiday spent there: GSun, Sea, Sand, Sex.
The national fla
2009-12-14

The Grand Inauguration of Ernest Borel Shanghai Flagship Store
On August, 26th, Ernest Borel Shanghai Flagship Store had its grand inauguration at 595, Huaihai Mid Road. Raphael Boillat, president of Ernest Borel and Su Da, its CEO in the Asia-Pacific area attended the inauguration ceremony along with the brand spoke
2009-08-26