News & Stories

Good Things Come in Pairs: A Celebration of Connection and Design [detailed]
2025-05-07

Ernest Borel Welcomes Spring with Watches that Capture the Essence of the Season [detailed]
2025-04-10

Ernest Borel in Dubai: Celebrating the 'Timeless' legacy of watchmaking at the ILG International Distributors Meet 2025 [detailed]
2025-03-12

Ernest Borel to Unveil Timeless Elegance in Dubai at International Luxury Group’s International Distributors Meet 2025 [detailed]
2025-01-16

2012 BASELWORLD
The BASELWORLD 2012 World Watch and Jewellery Show is the best possible position in the run-up to its starts: the industry’s key brands will be presenting their innovations in Basel from 8 to 15 March 2012. The booth details of Ernest Borel are as follow
2012-03-08

In 2011, Ernest Borel marks the release of its majestic "Harmonic" Collection wristwatch
Following Ernest Borel’s Romantic Cruise stop at the fashionable metropolis of Shanghai on October 20, the voyage to bring eternal feelings of warmth and intimacy to every corner of the world continued on its way, reaching the charming southern port of Gu
2011-12-08

"Romance" sets sail on the 155th Anniversary Celebration of Swiss ERNEST BOREL
On October 20, 2011, in order to celebrate the 155th Anniversary of ERNEST BOREL, ERNEST BOREL "Romance" set sail romantically in the creative fashion landmark of Shanghai Redtown; ERNEST BOREL Angel of Elegance Miss Angie Chiu, Goddess of Romance Miss Ke
2011-11-07

The iphone App of Swiss Ernest Borel is launched around the globe.
With the iphone App of Swiss Ernest Borel, you can have a perfect experience of the brand’s cultural elements of romance, elegance and optimism, anywhere and anytime. In addition, you can get the latest product information just a tap away.
Browse App St
2011-06-21

Opening of New Ernest Borel Store in Geneva, Switzerland
The Swiss Ernest Borel, with a history of nearly 155 years, has recently opened its new store of Dragon du Ciel in Geneva, the second largest city in Switzerland, an international metropolis, as well as the world’s "capital of watches". When the Swiss Ern
2010-12-15

The New COSC-Certified Braque Chronometer
The Swiss Ernest Borel continues to offer surprises in 2010. After the COSC-certified Romance Chronometer in October, it launched another masterpiece, the COSC-certified Braque Chronometer in December, which once again proved its superb technologies.
As
2010-12-13